Tourism and Hospitality Business - Feasibility Study - Spain
4920 words
20 pages
| Destination and Sector Report - Spain | An insight into Spain as a tourism destination: Will it be one of the most sought after destinations in the near future? – An analysis and feasibility study | | Raaghav Murugappan | Due Date - 18/11/2012 |ID Number – 000001185
Course – Hospitality and Tourism Business
Course Code – BUSS101
Lecturer – Mr. Christopher Simon Dutt
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Table of Contents Executive Summary ii 1. History of Hospitality and Tourism Sectors in Spain iii 2. Travel and Tourism Sector – The 4 A’s of Tourism iv 2.1 Accommodation in Spain v 2.2 Attractions in Spain v 2.3 Accessibility in Spain vi 2.4 Amenities in Spain vii 3. The Restaurant Sector in Spain vii 4. Hotels in Spain viii 5. Clubs and MICE …show more content…
Tourism in Spain has changed in recent times. There is much less control on tourism by the Government, but they are still responsible for benchmarking and setting standards. Spain has been among the top five tourist destinations in the world for the past few years, with minor seasonal fluctuations in tourist inflow. Most of the tourists arrive from different parts of Europe, but now a lot of tourists from Asia, North and South America and the Middle East region are also travelling to Spain. This has led to great infrastructural developments all around the country in order to cater to the different needs and cultural backgrounds of tourists. 2. Travel and Tourism Sector – The 4 A’s of Tourism
As mentioned earlier, Spain is among the top five tourism destinations in the world. Currently, it is in the fourth place, with around 56.7 million visitors last year (UNWTO, 2012). It is the second largest tourist destination in Europe after France and tourism contributes to around 12% of Spain’s GDP (Fodor’s, 2011). Spain’s tourism industry suffered a setback in 2009 during the economic crisis and recession, but an increase in domestic travel brought the tourism and hospitality industry back in 2010. The tourism sector was ‘de-seasonalized’, thereby reducing dependence on the ‘summer-beach’ holiday market and shifting focus to the cultural aspects of Spain as well and marketing it as a