Feasibility Study
IMPRESSIONS

Executive summary
Basically we are going to open a female designer ware boutique in Multan as we realized after market analysis that a strong demand exist in this south Punjab region especially in Multan as women are now being aware of the current trends want themselves to be dressed accordingly Media has its remarkable role in this regard to set new trends in female clothing.
Although, some variety of designer ware is available in Multan but we realized that females and especially the teen agers and working women in this region are not fully satisfied with the available stuff. What they need is quality dressing in reasonable prices but according to trend and fashion of the …show more content…

We would also increase our variety of wearing items.
The Boutique business capacity is greatly dependent on the market size and the number of potential clientele one can attract. Furthermore, the women fashion wear garments will be designed through a contracted designer and then stitched through in-house stitching unit. On average, a designer can supply forty designs per month from which nearly thirty designs are selected on average. Approximately, total capacity of the defined unit with 5 stitching machines (basis on 8-10 hours shift) will be about 7501 dresses.

HUMAN RESOURCE REQUIREMENTS
The project of Boutique requires the following Human Resources. Positions | Required | Salary per month | Salary per annum | Production staff | - | - | - | Designer | 1 | Rs.15,000 | | Tailor | 5 | Rs. 7,000 | Rs. 175,000 | Press/iron-man/finishing | 1 | Rs. 4,000 | Rs. 20,000 | Dyer | 1 | Rs. 5,000 | Rs. 25,000 | Total | | | Rs. 295,000 | Administrative salaries | - | - | - | Sales girl | 2 | 6,000 | 144,000 | Office boy | 1 | 3,500 | 42,000 | Guard | 1 | 5,000 | 60,000 | Peon/sweeper | 2 | 2,500 | 60,000 | Total | 14 | | 306,000 |

Production Plan
MACHINERY/EQUIPMENT DETAILS
The boutique will require a small in-house stitching unit. Raw materials will be purchased by surfing the market and according to the trends, fads and fashion in the apparel. The cost of the stitching machinery will be as follows:

Machinery Details Stitching machinery | No.