Trends & Issues in Logistics Management for Healthcare and Pharmaceutical Organization

Prof. Perumal Magayson

Key Logistics Trends
Logistics management’s primary focus is on optimizing the delivery of service to customers, by managing complex tradeoffs between customer service, transportation, warehousing and inventory. Some World Class companies have been able to reduce the costs of their logistics operations to 50% of the levels of their competitors.

DEFINITION OF LOGISTICS
What is Logistics = Logical thinking + Statistics "Logistics means having the right thing, at the right place, at the right time in the right quantity at the right price."

Therefore Logistics is……

……is an optimization process of the location, movement and …show more content…

Supply chain management provides channel executives with the opportunity to continually reposition the role of channel members, the mix of products and services, productive and distributive processes, human and technological resources and marketing strategies to respond to the marketplace with overwhelming competitive superiority.

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MEETING THE CHALLENGE OF SUPPLY CHAIN MANAGEMENT
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Finally, supply chain management is, above all, a business philosophy that enables individual companies and channel partners to achieve high levels of productivity, profit and growth. In today's global environment, competitive advantage belongs to those supply channels that can activate concurrent business processes and core competencies that merge infrastructure, share risk and costs, leverage the dwindling of product life cycles, and reduce time to market, and that gain and anticipate new opportunities for competitive advantage.

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MEETING THE CHALLENGE OF SUPPLY CHAIN MANAGEMENT
The Ultimate Challenge – Can You Achieve This?
The ability to leverage the supply channel is centered around two critical dynamics: 1. The first can be found in the engineering of cooperative marketing, product design and logistics processes. This activity enables the creation of